Online Directory Cleanup
Keep Your Business Information Consistent Everywhere
We review business listings and directories for incorrect names, addresses, phone numbers or outdated information. Consistency helps customers find and trust the correct business information.
Speak with our team →The bottleneck
Outdated business information and unanswered customer feedback make it harder for local customers to choose you.
How we put it to work
- Define the job. For Online Directory Cleanup, agree what “keep your business information consistent everywhere” means in your business and who owns the outcome.
- Prepare the inputs. Audit your approved business details, service areas, listings and existing reviews.
- Build the delivery. Publish consistent information, route feedback to the right person and schedule ongoing checks.
- Test the exceptions. Review changes before publishing and follow each platform’s eligibility and review policies.
- Launch and measure. Record a baseline, launch with a limited scope and compare the same measures over an agreed period before expanding.
Measure the impact
Start with your current performance and compare the same measures after launch:
- Qualified enquiries attributed to local listings
- Time to respond to a review or feedback
- Incorrect listings identified and corrected
Results depend on your starting point, volume and setup; these are measures to track, rather than promised results.
Make online directory cleanup work for your business
Tell us what you use today and where work gets stuck. We’ll scope the right first step with you.
Speak with our team →